5 Amazon Tips and Tricks to Improve Your Shopping Experience

5 Amazon Tips and Tricks to Improve Your Shopping Experience

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From AR tools to image search, Amazon offers numerous shopping features

What’s the story?

In the recent past, Amazon has introduced a number of new features to improve product search and discovery.

The aim of the improvements is to help customers find exactly what they need from the e-commerce giant’s vast product range.

The company’s goal is to make shopping decisions easier and safer for its users, whether they’re new parents shopping for diapers or influencers looking for trendy beauty items.

Search using the share feature on mobile devices

While browsing the internet, do you see a product you like? With Find-on-Amazon you can easily search for it on Amazon.

Simply tap the Share button, select the Amazon Shopping app, and click Find Products on Amazon.

You will be redirected to the Amazon Shopping app where you can find similar products without having to know the exact name or description.

Search for image and text combinations

Amazon offers a handy feature that allows customers to search using a combination of images and text.

The feature is particularly useful when you want to search for something but don’t know the exact name.

For example, you need a spare part for a household appliance, but you don’t know how to look for it.

Simply tap the camera icon in the search bar, take a photo, and Amazon’s visual search algorithms will find the best possible matches from their selection.

Advanced search bar functionality

Amazon has significantly improved the functionality of the search bar. Now when you click on the search bar, you will be shown your recent searches as well as trending searches that might interest you.

Amazon has also improved its autocomplete suggestions, spelling corrections, and related search suggestions, which sometimes appear at the bottom of search results.

These improvements would help you refine your search queries more easily.

“Watch in your room” feature.

Amazon has expanded its View in Your Room feature to include tabletop items such as lamps, home accessories and small appliances.

The mobile experience uses augmented reality (AR) to place the products you are looking for on a table surface in your home.

The idea is to give customers an idea of ​​how these items would fit in their space before they decide to purchase.

Sales trend data

To keep up with changing customer preferences, Amazon has started displaying sales trend data in search results and product detail pages (e.g. “10,000+ purchased in the last month”).

The function provides an indication of the current popularity of a product and supplements existing information such as customer reviews and bestseller status.

The idea is to give customers better insight into the products they want to buy.

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