Ludwig is coming back to Twitch

Ludwig is coming back to Twitch

Key insights

  • Ludwig Ahgren plans to return to Twitch after his YouTube contract expires, but will continue to stream on both platforms.
  • Ludwig plans to kick off his return to Twitch with a 100-hour stream of League of Legends during League Week.
  • Other high-profile YouTubers like Nickmercs are also returning to Twitch, despite reports that major advertisers have left the company due to recent controversies.



Popular streamer and online content creator Ludwig Ahgren has announced that he is planning a return Twitch As soon as his current contract with YouTube expires, which will be in a few days. While the streamer has big plans for his big return to Twitch, the streaming platform from which he started, he says he doesn’t plan on leaving YouTube behind entirely.

Ludwig Ahgren, most commonly known online as Ludwig, has been a popular streamer and content creator for several years. The streamer, who has had a significant following on Twitch since 2018, signed an exclusive deal with YouTube Gaming in November 2021, but now appears ready to return to his original streaming home. The online personality recently made headlines for clashing with her content creator Logan Paul, with Ludwig hitting back at comments Paul made about a dispute over Paul’s Prime drinks brand.


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Ludwig explained his moves in the near future in a recent broadcast and made it clear that he will not stop streaming on YouTube once his contract expires on November 30th. What is not clear to him, however, is how the splitting of streams will affect the platforms. Ludwig wants to make a splash with his return to Twitch, starting with “League Week,” during which he will stream for 100 hours League of Legendsa feat impossible on YouTube considering the platform limits broadcast time to 12 hours. While the initial effort was intended to bring Ludwig plenty of free money League of Legends Skins, what comes next will be “step by step.”


While Ludwig’s plans to return to streaming primarily on Twitch are certainly significant, he isn’t the only high-profile content creator returning to the platform. Popular streamer Nickmercs has also returned to Twitch, albeit “mainly.” The shooter-focused streamer signed a non-exclusive deal with Twitch competitor Kick last year and has been streaming primarily on the latter since the end of 2023. This now appears to be reversing, as the majority of Nickmercs’ future streams will take place on Twitch, a similar situation to the one Ludwig finds himself in.


The current situation of Twitch

Although several major streaming stars are returning to the popular streaming platform, some major advertisers are reportedly leaving Twitch. The company faced significant backlash after it was discovered that it had blocked people in Israel or Palestine from signing up for accounts for over a year following the October 2023 attacks on Israel, which had somewhat “inadvertently” sparked a cynical reaction online. with one source claiming that several big-name companies, including Chevron, have reportedly dropped ads on Twitch.


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