Two of the world’s largest fast food chains, KFC and Burger King, are “putting aside their rivalry” to offer a unique culinary collaboration with the “BFF Burger”.

The partnership takes place in France, where the burger will only be available for a limited time: November 27th to December 16th, 2024. Consumers can purchase the BFF Burger at both KFC and Burger King restaurants.

What’s in the BFF Burger?

The BFF Burger combines some classic ingredients, including a sesame seed bun, iceberg lettuce and melted cheddar cheese, while giving customers the option to choose their preferred protein: crispy fried chicken from KFC or flame-grilled beef from Burger King. There’s also a signature white BBQ sauce exclusive to the collaboration.

For vegetarian customers, both chains offer a meat-free version of the BFF Burger.

How much does the BFF Burger cost?

Accordingly Le ParisienThe menu price will not exceed €10, but the exact prices for individual items will not be announced.

Why do KFC and Burger King work together?

In a joint statement, KFC and Burger King announced that they have “decided to put their rivalry aside” for what they are calling the “collaboration of the century.” The partnership is about more than just burgers – it’s a celebration of friendship.

To build anticipation, the two brands have adopted playful marketing tactics. KFC buckets have been spotted in Burger King branches and vice versa, while joint promotional videos feature employees from both chains dancing and singing to the War classic “Why Can’t We Be Friends?”

The campaign even expanded to social media, where both companies exchanged profile pictures to symbolize their temporary truce.

This collaboration is a unique opportunity for foodies living in France to experience the fusion of two fast food legends. Whether you’re a fan of KFC’s golden-crispy chicken or Burger King’s signature smoky beef, the BFF Burger offers the taste of both worlds. Additionally, the addition of vegetarian options makes it accessible to a wide range of dietary preferences.

Even though the BFF Burger is only available for a few weeks, the campaign reminds us that even strong competitors can find common ground. As DesignTAXI news aptly put: “This fleeting mashup keeps things fresh and reminds us all that sometimes even the fiercest rivals can put their differences aside for the greater (delicious) good.”

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