The holiday action film from Dwayne Johnson and Chris Evans Red In its first four days on Prime Video, the film reached a record-breaking 50 million viewers worldwide. This is Amazon MGM Studios’ most-watched film ever on the OTT service, with the best result Street house from March 21st, reaching 50 million viewers worldwide in the first two weekends alone.

Redproduced by Johnson’s Seven Bucks and directed by Jake Kasdan, was released on Prime Video on Thursday, December 12th after a 28-day theatrical run. The $200 million feature was originally greenlit to go straight to Prime Video, but after the film tested positive, Amazon MGM Studios switched to a theatrical release.

Red opened in the US on November 15th and has grossed over $175 million worldwide to date. The film continues to play in 3,003 theaters in the U.S. and Canada and only saw a 39% decline at $4.2 million in its fifth domestic weekend, despite declining on Prime Video. It is also playing in 3,300 cinemas abroad. Red It received an A-Cinema rating and a 90% rating on Rotten Tomatoes.

“Given the audience’s reaction to Red “The film will clearly be a holiday favorite both in theaters and on Prime Video for years to come,” said Jennifer Salke, head of Amazon MGM Studios. “Every film is different and we are so grateful for the partnership with our filmmakers who together found the right strategy to bring this film to the widest possible audience. With RedThere was no doubt that the strategy had to include a theatrical release and an associated marketing campaign that would attract audiences to theaters and promote the film to viewers who would ultimately tune in to Prime Video. It’s great to see our plan paying off for customers and we’re incredibly grateful to the entire film crew and cast who helped make this happen.”

Prime Video is celebrating the streaming appearances this year Cross, The Lord of the Rings: The Rings of Power season 2, The boys season 4, The Idea of ​​You, Fallout, Road House, And Mr and Mrs Smith. On the horizon, the studio is releasing films and series such as Beast games (on Prime Video on December 19th), The fire within (only in cinemas on December 25th), On call (on Prime Video on January 9th) and You are cordially invited (on Prime Video on January 30).

Red The talent traveled the world with press and fan stops in Berlin, London and New York. The film’s trailers have been viewed a total of over 460 million times worldwide. In addition, the studio brought Red to one of the top ten games on Roblox, Anime Defenders, for a bespoke Red One-style raid that garnered more than 163 million global in-game visits and 337 million video views in its three-week integration. Anime Defenders recently brought this back Red Raid to celebrate the film’s release on Prime Video. The film’s promotional partners included M&MS, Farmers, LG, Duracell and Salt & Straw. There was also a custom spot for the film on Prime Video’s TNF during the Ravens/Bengals game.