The Doug Gottlieb experiment in Green Bay went from bad to worse.

The outspoken radio host is in his first season as head coach of the University of Wisconsin-Green Bay basketball team. The signing got a lot of attention when it happened, but things didn’t go well through the first 13 games of the season.

The Phoenix went 2:11 and are in last place in the Horizon League. They lost at home to Division II Michigan Tech 72-70 on Wednesday afternoon.

The loss comes a week after Gottlieb appeared to take a chance on smaller programs like the Huskies, a GLIAC team from Houghton in a remote part of Michigan’s Upper Peninsula.

“That’s why, like everyone else, you have to schedule a few D2s early,” Gottlieb said while discussing his players’ confidence and the difficulty of his schedule.

“One of the reasons I want to play against better teams is because it’s 2 degrees outside and snowing. I don’t really like the idea of ​​“Nobody U” coming in here. I always thought, “What do we learn when we win a game by 20 times?” But there is a methodology. I will have to adjust to the schedule as we move forward.”

Oops.

Not only did Green Bay not win by 20, but they also lost by two.

Gottlieb, a former Notre Dame and Oklahoma State player, went on to say that “everyone on our schedule is a game that can lose,” but he probably didn’t think that included Tech.

Comments made after Green Bay’s loss to Milwaukee on Dec. 11 and loss to Michigan Tech have resulted in extensive news coverage.

Gottlieb reached out to X to make it clear he wasn’t specifically referring to Michigan Tech, but the Huskies are the only Division II team on the schedule.

“Done with this crap,” he said. “We arranged to meet. Including Michigan Tech. Nowhere have I ever criticized anyone in our schedule. Now back to work.”

The host of The Doug Gottlieb Show on Fox Sports Radio was scheduled to go on air within an hour of Wednesday’s loss, but did not show up.

Michigan Tech is 7-3 overall and 2-0 in the GLIAC. Green Bay’s next game is at undefeated Drake on Saturday.